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HB4457Introduced in the House

GENDER PRICING EQUITY ACT

IntroducedHouse Rules

Introduced by Amy Briel, District 76

What does this bill do?

Plain-English breakdown

Writing a plain-English summary of this bill… this can take a few seconds the first time.

Official description

Creates the Gender Pricing Equity Act. Provides that a person, firm, partnership, company, corporation, or business shall not charge a different price for any goods that are substantially similar if those goods are priced differently based on the gender of the individuals for whom the goods are marketed and intended. Provides that a violation of any of the provisions of the Act is an unlawful practice under the Consumer Fraud and Deceptive Business Practices Act. Amends the Consumer Fraud and Deceptive Business Practices Act to make a conforming change.

Where it stands

Referred to Rules Committee

January 20, 2026

How did lawmakers vote?

No recorded vote is available for this bill yet.

What do people think?

Citizen Voice

How would you vote on this bill?

An unofficial public opinion poll. It does not affect the bill or the official vote.

One response per device. Location is self-reported and not verified. Results are informal and not a scientific survey.

Bill history

  1. Filed with the Clerk by Rep. Amy Briel

  2. First Reading

  3. Referred to Rules Committee

Verify the information

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